MOI Global

Thinking Connected and innovating without disruption in the NHS

The NHS is an ecosystem. No vendor can expect outsized success without having conversations at every level of the organisation, from trusts to nationwide transformation bodies.​ 

To stand out, Avaya needed to tap into existing calls for transformation within the NHS—by positioning itself as a trusted NHS partner which can innovate patient and staff experiences without disruption—and providing a steppingstone approach to digital transformation. 

The not-so-B2B high spot: Enabling sales with direct comms and ‘corridor walking’.

The results

219

total healthcare
leads

22

total
opportunities

7

closed/won

This is a golden challis of information, collateral, and insight. I’ve never seen anything so comprehensive in my 18 years working at Avaya targeted at one vertical. The big players like Cisco and Mitel don’t have anything as comprehensive as this.” 

Dave O’Shaughnessy, Healthcare Vertical Director, Avaya 

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